Growing Your Business with the Power of Video session Feb 2016

On the 2nd February 2016 the Video Professionals held our first event, Growing Your Business with the Power of Video. We had a small group of local business owners attend to see how they can take their business to the next level using the latest and ever increasing use of video. (Photo from left to right: Graeme Goodings, George Koritsa, John Brogham, David Hales,Rick Warren, Rhonda Murray, Phil Rice, Debbie, Mark Nielsen, Denis Munden, Pat Hales.) Executive Director, Graeme Goodings gave a short presentation followed by one-to-one discussions with the business owners. They had a look at our studio and David Hales explained some of the technical side of video production. To those who attended, thank you and we hope you went away with lots of useful information to grow your business and public profile. The Video Professionals will be holding regular presentations, workshops and information sessions, so keep a lookout on our Facebook page and web site for details. Phone 8325 2746

Psycholites

I have long valued our professional association and friendship. David Hales I have been associated for some 40 years in all avenues of production, from the early days of entertainment, discos, school functions, corporate displays, the world of commercial television in all aspects, commercial production, major OB events and live and recorded studio productions. I have always found David to be dedicated to the projects in which he is involved. He has an intricate knowledge of both technical aspects and production values of the projects he is associated with. I have long valued our professional association and friendship. Ian Linton Director of Glassenbury Pty. Ltd. trading as Psycholites www.plights.com

EZ Finance Landing Page Video

Over the last couple of weeks we’ve been working with the team from EZ Finance here in Adelaide to produce a landing page video for their new web site. Phil, John, Deb and staff have been very pro-active with this project and value what video can do for presenting their business to potential customers. Graeme and I say, “Well done!” We can’t wait to see the new web site with our video!  

12 Compelling Reasons to use video on your web site

This month Graeme recorded a video to let business owners know about some of the reasons to use video on their web sites. 12 Compelling Reasons to use video is an overview of the benefits of using video to gain the advantage over competitors. See the video as Graeme explains. Compelling Reasons Your Site Needs Video – Graeme Goodings from David Hales Media on Vimeo. There are many reasons why your website needs video. I’ll give you twelve just for starters. Do you want a high Google ranking? Video is 53 times more likely to rank on page 1 of Google versus a text only post. Viewers stay longer on sites that have informative and interesting video content. Video enhances the viewer experience inviting them to seek more information about your product or your service. 80% of those who watch explainer videos seek more information about what you have to offer. Video allows you to speak to your customers in your own voice. Or if you wish you can have a professional presenter Video positions you as a subject expert in your field. Video lets you tell your story – 24 hours, 7 days a week. Video content that is updated frequently encourages repeat visits to your site. Video attracts a younger demographic, who are attracted to new media. 60% of site visitors will watch a video before reading the text on the same page Video allows you to personalise your website to better reflect your business. Youtube is growing faster than Google if you don’t have video to anyone using Youtube you don’t exist. If you want to learn more about how video can boost your business call me on 08 8325 2746      

Page 1 Page 2